China's state broadcaster did not air the first La Liga matches since French football star Kylian Mbappe was dropped by major Chinese brands over a video in which he appeared to joke about former leader Mao Zedong. The omission comes after Mbappe faced backlash in China, leading to the termination of endorsement deals with two major brands on October 27, 2026. The state TV's decision to skip the broadcasts marks a significant escalation in the fallout from the controversy.
